Pequod will be the first distributor in the United States to use BeerMarket Place. BeerMarket Place is a new distribution platform which help breweries and distributors distribute their product. It assists with targetting accounts and allocating special products. BeerMarket place also minimizes infrastructure and focuses only on locations that customers wants to target. It reduces the amount of sales personnel needed to sell your product, and creates an easy-to-use portal for retailers to sign up and order your products.

BeerMarket Place is also capable of prioritizing and categorizing retailers by tier and automating payments.