Pequod's beginning is an interesting story. After numerous meetings and experiences with traditional distributors, the owners of Untitled Art were unable to find an appropriate fit to distribute their high-end brand and thought: There must be a better way!

After mapping out what they felt were some of the current market's biggest shortcomings, Pequod was born. Pequod has since put together and built a wholesale team geared at selling only top tier brands to the top 30% of craft beer accounts within Wisconsin.

Pequod sells only to locations that understand and promote craft beer on a daily basis.